Governance and ethical challenges in the business adoption of the artificial intelligence
DOI:
https://doi.org/10.37711/rcie.2024.4.2.633Keywords:
artificial intelligence, ethical, government, international cooperation, technological changeAbstract
This work explores how artificial intelligence (AI) impacts business management to international level, examining equity, governance and ethical challenges that govern and ethical challenges that carry its adoption. It also highlights how regulatory fragmentation between different regions, such
as the European Union, the United States and China, makes it difcult to create coherent models of governance and increases uncertainty in the
operations. In addition, ethical dilemmas such as algorithmic biases and the tension between the privacy of the users and the personalization of the
services. It examines strategies of leading companies, such as conducting algorithmic audits and establishing transparency policies, that seek to build public trust and enhance corporate reputation. However, obstacles such as lack of specialized talent and internal organizational resistance hinder the
adoption of sustainable ethical practices. Finally, this analysis suggests that companies that invest in adaptive governance frameworks and collaborate
with governments and private actors will be better prepared to meet the evolving challenges of AI and compete in the global marketplace.
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